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Home / ESP Plus

Our Exclusive Supplier Partnership (ESP) program was launched in 1991 when then company president Butch Michel hit upon the idea that we and our customers were duplicating efforts to maintain working inventories. Most of our customers had invested considerable amounts of money, time, space and personnel to make sure they had an adequate stock of equipment, part and supplies on hand. Well, that’s our job. The ESP program, through an exclusive computer software system called Customer Link, allows the customer direct access to R.E. Michel Company inventories to check availability, pricing or place orders. What used to be the door to the dealer’s stockroom now opens to the entire inventory and full support resources of the R.E. Michel Company. Each ESP partnership is tailored to the dealer’s specific needs. For more information on ESP and to see if it can work for your business,
send us an email!


Inventory Control:
We take you out of the inventory business with 100% replenishment of day-to-day inventory needs for your truck inventories.
Customer Link (ESP Plus Customers Only):
Electronic access to product availability, pricing, and automatic ordering. Purchases are tracked by service truck eliminating potential shrinkage.
E.D.I. (Electronic Data Interchange):
Availability of Electronic Data Interchange is the basis for further savings through the elimination of paperwork and administrative handling.
You add profits by making better use of your money, time, space and staff.


Our goal is to provide 100% supply for you to maintain your ability to provide a superior level of customer service.